Speaking at the Craig Newmark Graduate School of Journalism at the City University of New York on Thursday, Executive Editor Julie Pace outlined several challenges facing the news industry and steps ...

Forbes contributors publish independent expert analyses and insights. I explore personal branding and storytelling in the digital age. Mar 07, 2024, 12:00pm EST This article is more than 2 years old.

Sign up for the daily CJR newsletter. Industry conversation over the best ways to quantify reader engagement on news sites may be reaching fever pitch, with a ...

06/10/2022 - The members of the distributors network discussed how to create the spark to reignite the passion of audiences at the Spanish festival The last two years have proven challenging for ...

Marketing to a niche audience can be rewarding and challenging. It’s worthwhile to target smaller audiences that the competition isn’t serving. However, identifying these unique groups of consumers is ...

Each day, communications professionals are tasked with writing copy that engages their target audience through clear language and relevant content. Every audience wants to read something that is ...

The BBC’s Charter requires that the BBC must ‘carefully and appropriately assess the views and interests of the public and audiences, including licence fee payers’, and ‘to ensure that the diverse ...

Thought leader and media cartographer Evan Shapiro shared his unique perspectives on cutting through a crowded children’s media landscape at the TV Kids Summer Festival. TV Kids’ Anna Carugati ...

Consumers have many choices today. Whether it's the latest tech gadget, trendy clothing, or a new skincare product, potential buyers often need help making informed decisions. This is where ...

Have a quick think back to the last time you scrolled through social media. Maybe it was this morning, last night or a few minutes ago. What do you recall? One thing you're bound to remember is the ...

A professional from the audience pointed out the obvious hitch in this new mindset: it used to be that going to the cinema was the experience. Vierhout answered that distributors — sadly! — cannot ...