It's no secret that loyalty programs have become increasingly popular. According to a survey by Lending Tree, about 80% of American consumers are members of at least one loyalty program. A loyalty ...

Companies may only need to send an acknowledgment message to boost repeat customer participation in recycling and reuse ...

Once-simple programs have become convoluted shadow currencies for carriers like Delta, American and United, leaving loyal flyers working harder to land deals. Airline rewards programs were once fairly ...