StackAdapt ( the leading AI advertising and orchestration platform, today announced a collaboration with IQVIA Digital to advance more relevant and compliant engagement with healthcare audiences.

Combining AI-powered media orchestration and human expertise with healthcare-grade data to deliver highly targeted, measurable engagement across HCP and patient audiences. Through this collaboration, ...

StackAdapt is the leading AI advertising and orchestration platform marketers rely on to drive brand growth and revenue. Built entirely in-house with an easy-to-use interface, StackAdapt unifies ...

Native video, custom audience targeting, and real-time optimization helped GUESS FRAGRANCES beat engagement benchmarks during ...

If AI-powered sales agents are the future, then more agents should mean more revenue. But isn’t this the same logic that ...

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Optimization has been the golden promise of AI in advertising. From audience targeting and bid management to media buying and ...

Programmatic advertising has evolved far beyond its origins as a niche display-buying tool. Today, it sits at the centre of digital media investment across display, streaming and connected TV, ...

NEW YORK--(BUSINESS WIRE)--CheckedUp, one of the nation’s largest all-digital media networks in healthcare settings across the country, today announced the launch of two media products at the 2025 IAB ...

With heightened focus on key streaming platforms’ advertising areas, Samsung Ads says its highly viewed home screen is now available programmatically for brands to purchase. The company says that for ...

Email expert Matt Treacey, known for his unique approach that combines scientific principles with marketing savvy, shares his perspective on crafting winning B2B email strategies.

Through this new integration, Barometer’s AI engine analyzes every podcast episode on Spotify Ad Exchange before it is released. This pre-release analysis generates rich, episode-level data that ...